Give a dog-equin a home this Christmas. You know you want to!
Oh you know how much I love a good dog story. Especially when it involves charity.
You might have noticed on your stroll up your local high street, or in your nearest shopping centre, or on a day out in London that River Island's windows have been taken over by lots of oh-so-cute four legged mannequins.
Did you swoon and point and go 'ahhhhh' like me?
Yeah, I'm addicted to dogs. And I ain't ashamed.
Anyway, those adorable dog-equins could be YOURS. River Island has teamed up with the UK's largest dog welfare charity, Dogs Trust, this Christmas, and for a small price (between £6 and £48), you could walk away with your own Fido. From Monday 7th December, just pop into a store near you (see below the participating stores) and grab one. First come first served.
Oh, and 100% of the proceeds will go to the charity to help care for the thousands of dogs in their 21 rehoming centres.
We all know the famous saying: a dog is for life, not just for Christmas, which is what this campaign is all about. Buy someone a dog mannequin, not a real one, if you think there's a chance they can't handle it.
Look out for my sausage dog mannequin!!!
Participating stores:
Amsterdam, Birmingham Bullring, Dublin Ilac, Liverpool, Manchester Trafford, Oxford St 213, Oxford St Park House, White City, Belfast Victoria Sq, Bluewater, Cardiff St Davids, Denhaag, Dublin Dundrum, Dudley Merryhill, Dublin Grafton St, Gateshead, Glasgow Argyle St, Glasgow Braehead, Glasgow Buchannan Galleries, Leeds Trinity, Leeds White Rose, Lijnbaan, Mall of Scandanavia, Manchester Arndale, Newcastle, Nottingham Victoria, Oxford St 301, Sheffield Meadowhall, Stratford, Stockholm, Thurrock, Aberdeen Union Square, Antwerp, Birmingham Fort, Brighton, Brent Cross, Bristol Cabot Circus, Bristol Cribbs Causeway, Cardiff Queen St, Croydon, Dublin Blanchardstown, Dublin Liffey Valley, Dublin Swords, Edinburgh Princes St, Glasgow Fort, Glasgow Silverburn, Kingston, Leicester High Cross, Livingston, MK1, Nottingham Listergate, Oxford, Sheffield Fargate, Southampton, Tamworth, Watford, Aberdeen Bon Accord, Alexandrium, Belfast Boucher Road, Blackpool, Bristol Longwell Green, Burnley, Bury, Cheltenham, Chester, Cheshire Oaks, Cork Opera Lane, Derby, Doncaster, Ealing, Eastbourne, Exeter, Fareham Whiteley, Hanley, Harrogate, Hereford, High Wycombe, Hull St Stephens, Norwich, Plymouth, Reading, Solihull, South Shields, Telford, Walsall, Walton on the Thames, Warrington, West Bromwich, Wigan, Wolverhampton
If you get one of the RI dogs, tweet and let everyone know, using #RIGiveADogAHome.
All pictures, River Island.